Attract new users
One of the biggest challenges in web3 is attracting high-quality players, dApp users, and investors who are genuinely interested in your project and becoming a valuable part of your community. Giveaways and contests often attract takers who are there simply for the prize, completing transactional tasks to exploit the opportunity. This results in inauthentic engagement, temporary growth, and low retention.
To help you attract a dedicated engaged community that grows sustainably, we have created Quests.
Quests allow you to guide new users step-by-step through the key tasks they need to onboard into your ecosystem while incentivizing them with prizes. The key difference between our built-for-web3 platform and products like Gleam is in leveraging the power of onchain verification:
- 1.Capture and verify the onchain address of new users.
- 2.Capture and verify their social accounts, creating a holistic onchain-offchain user profile.
- 3.Token gate your quest with a minimum net worth or specific token ownership without needing to manually whitelist new users.
- 4.Rest assured that our spam filters are scanning connected onchain and social accounts and automatically sorting new users into low, medium, and high spam risk categories for you to easily filter before distributing rewards.
By avoiding an influx of spammy fake users, you ensure the quality of your community stays high while attracting new members who are excited to learn more and participate.
To attract new and engaged community members, it’s important to be strategic in creating your quest from beginning to end. Quests have 5 elements:
These are explained in more depth in the general Quests guide. Here, we will focus on how you can maximize each to attract new users and give them a fantastic onboarding experience — often a rarity in web3!
Continue to Beyond Basic Information for tips on how to strategically structure your description to attract new users.